BOBS
LECHON
Visual Identity
Turn simple gatherings into grand celebrations. Founded on a tradition of quality, our journey from a local pork supplier to a culinary icon showcases our commitment to community and Filipino culinary excellence. Join us as we continue to expand and celebrate the rich flavors of the Philippines.
Project goal: Project Goal: Our aim with this project is to deliver three essential components: Logo Design, Packaging Design, and Stickers. The logo will be crafted to evoke a sense of joy, celebration, and nostalgia, making it instantly captivating. For the packaging, we plan to encapsulate excitement and professionalism, while highlighting our commitment to culinary excellence. or the stickers, our design will focus on playful and memorable imagery that resonates with the brand’s spirit. Each element is designed to not only meet but exceed expectations, ensuring a cohesive and impactful brand experience.
The logo showcases a playful pork mascot, designed to symbolize the joy of gathering with loved ones for celebrations. Accompanying this, custom typography has been meticulously crafted to capture an organic and nostalgic essence, reflecting the enduring heritage of their long-standing business. Together, these elements merge to create a visually engaging and emotionally resonant identity that honors the brand's rich history.
